Close
IQ Logo

Variable Data

Digital

Variable data printing also known as VDP or VI, is a form of digital printing inclusive of on demand print in which page elements such as text, graphics and images may be changed from one printed visual to the next.

Potential

Unlock the potential of your data and create more meaningful personalised communications​. Combine data with creative artwork to compose unique 1:1 marketing documents, specifically relevant to each individual recipient. The IQ Digital House can help you breathe new life into direct mail, marketing letters, transactional documents and even marketing literature with their design and print services coupled with personalisation and variable data content.

Intelligent

Go further than simple name and address personalisation by applying intelligent logic based variables to vary graphics, offers and layouts for each recipient. With variable data publishing the possibilities to create targeted, relevant communications are limited only by your imagination.

Just some intelligent uses of Variable Data Printing

  • Prospectus on Demand
  • Pension Plan Statements
  • Directories

 

Variable Data Sheet

See more

Variable Data

OUR HOUSE. OUR SOLUTION

KEY POINT #1

Bespoke personalisation

KEY POINT #2

Unique printed piece

KEY POINT #3

Visual enhancement

KEY POINT #4

Interchangeable page content

Hello. My name is Craig. I am the Production Director at The IQ Digital House. How can I help you?

+44 (0)1252 796 907

Contact me today